HUNGHAU FMCG GROUP SHOWCASES THE ESSENCE OF VIETNAMESE AGRICULTURE AT VIETLAO EXPORT 2025

On July 17, 2025, HungHau FMCG Group officially participated in the Vietnam–Laos Trade Fair (VIETLAO EXPORT 2025), a large-scale trade promotion event held at the Lao International Trade Exhibition and Convention Center (Lao-ITECC). This event is a key activity in strengthening bilateral trade relations between Vietnam and Laos, while also expanding distribution networks across the CLMV region (Cambodia – Laos – Myanmar – Vietnam).

The fair featured over 250 booths and welcomed the participation of 80 Vietnamese enterprises from various industries. Among them, the booth of HungHau Nakydaco (HHN) – with the collaboration of HungHau Foods (HHF) and HungHau Agricultural (HHA) – quickly attracted attention from visitors and international partners, thanks to its portfolio of natural, health-focused products that meet international standards.

Key product lines showcased at the event included:

HAPPY NOODLES: A line of nutritious noodles and pasta made from natural vegetable and fruit extracts such as pumpkin, carrot, and spinach. The products contain no artificial coloring and are aligned with current trends in healthy eating and sustainable consumption. Designed to offer convenience without compromising nutritional value, HAPPY NOODLES provides a fiber- and vitamin-rich option for consumers seeking “green and clean” food solutions.

OCHAO: A brand specializing in value-added agricultural products from Vietnam, OCHAO features cashew nuts, dried fruits, and vegetable crisps. Notably, the OCHAO rice straw—recognized as a Vietnam National Brand—embodies the brand’s mission to deliver eco-friendly, minimally processed products for health- and environment-conscious consumers.

COMOON: A brand developed around native coconut resources, offering bottled fresh coconut water that preserves natural sweetness and electrolytes, ideal for healthy hydration. COMOON also introduced handcrafted coconut-based items that reflect Vietnamese cultural heritage and present strong potential in the gift and souvenir export segment.

HARVEST: A premium line of roasted coffee catering to consumers who appreciate bold, authentic Vietnamese coffee flavors. Sourced from high-quality coffee-growing regions and processed through a standardized roasting procedure, HARVEST meets the modern consumer’s demand for consistent taste and product integrity.

NAKYDACO: A well-established brand of vegetable oils under the HungHau ecosystem, NAKYDACO offers a range of soybean, canola, and sunflower oils. All products are manufactured in a closed-loop system ensuring food safety and hygiene, and are distributed both domestically and for export.

At the fair, visitors expressed particular interest in product origin, production standards, variety, and structural quality. Many partners praised HungHau’s consistent commitment to sustainable, environmentally friendly development and its alignment with global “green and clean” consumption trends.

This event not only created new opportunities for trade partnerships and distribution expansion in the Lao market, but also reinforced HungHau FMCG Group’s position as a capable producer, processor, and exporter of high-quality Vietnamese agricultural and food products to the global market.